Our Spirits

Zeitgeist means spirit of era. Following archive features the story of those who stood up and expressed the siprit of each era by designing.

Our Spirits

Our Spirits

            “zeitgeist” means “the spirit of an era.” In our work, we capture the spirit of the modern era and merge it with contemporary technology. The result is something that’s beautiful and timeless. We honor the past and acknowledge the present to develop products that are always relevant. We infuse...
Charles Eames  105th birthday

Charles Eames 105th birthday

June 16th 2012 would have been Charles Eames’ 105th birthday. Bauhaus started out in Europe and modern design established in United states. Charles Eames and wife Ray has played significant role on its final process. That is already decade ago. At his era,  IBM made exhibition at New York World fair(1963-64), the main attraction of...
Simple TV stand with modern design

Simple TV stand with modern design

Simple TV stand. innovative design by zeitgeist Do not like to have a large TV in the center of living room. TV should be simple and light. TVstand that does not make TV and TV furniture the center of living room. Fit with simple minimalist lifestyle. Keeps living enviromnment simple creates more space. Easy to...

ICFF 2013 in NYC B#863

ICFF 2013 in NYC B#863 zeitgeist, inc. will be showcasing its product lineup at ICFF (international contemporary furniture fair)2013 taking place in NYC from May 18th to May 21st .              
Joseph Albers, " Interaction of Color "

Joseph Albers, ” Interaction of Color “

Interaction of Color 1963 by Joseph Albers is in the classic of color theory, but its respects to the practice the design, has passed on the teachings of Bauhaus and it has not gone old. https://www.amazon.com/Interaction-Color-Anniversary-Josef-Albers/dp/0300179359 Josef Albers was born in Germany in 1888, entered in Weimar’s Bauhaus at the age of 32 in 1920,...
Mies van der Rohe petrol station

Mies van der Rohe petrol station

Mies van der Rohe has designed gas stations in Montreal, Canada in his last years. It is Esso gas station in Nan Island. This gas station can be watched on DVD “Mies van der Rohe” (directed by Joseph Hiller). The black roof which stretched to low crawl on the ground is beautiful. If such a...
Eames House and "Powers of Ten"

Eames House and “Powers of Ten”

Eames Case-study house #8 Eames House was built as a case-study house # 8 in Charles & Ray Eames in 1949. It is a collaboration between Charles and friends Eero Saarinen. A case study house is a plan of John Entenza, chief editor of the magazine “Arts & Architecture”. Tied house manufacturers clients to architects,...
Age of Atom and California Modern Living

Age of Atom and California Modern Living

Mid-century is also the nuclear era. America and the former Soviet Union escalated the nuclear test one after another from the 1950s to the 1960s. In this era, the horror of invisible nuclear famine was in Californian sunshine. The fear of nuclear weapons in the Cold War will reach its peak with the Cuban crisis...
Folk Craft and Modern Design - Visiting the Japanese Folk Craft Museum -

Folk Craft and Modern Design – Visiting the Japanese Folk Craft Museum –

In a quiet residential area of ​​Tokyo Komaba where western-style houses and low-rise apartments are in line, a unique Japanese-style building appears suddenly. It is the Japanese Folk Craft museum which Soetsu Yanagi established. Opposite the main building and the street, there is a West wing of museum which is old Soetsu Yanagi residence. The...
Kenzo Tange's architectural design Dentsu headquarters building - Unseen Tsukiji redevelopment plan -

Kenzo Tange’s architectural design Dentsu headquarters building – Unseen Tsukiji redevelopment plan –

Dentsu head office building of Tsukiji designed by Kenzo Tange (Ex-Dentsu Tech Building completed in 1967) will be demolished soon. Currently it is vacant house. The site will be developed by Sumitomo Real Estate together with surrounding area. Kenzo Tange formulated the “Tsukiji redevelopment plan” (1964) for the entire Tsukiji area when asked to design...
Blade runner 2049 - Land,Architecture,Design,City,Memories

Blade runner 2049 – Land,Architecture,Design,City,Memories

sun, green and space is the slogan of the modern city that CIAM (International Congresses of Modern Architecture) proposed as Athens Charter in 1933. The original story is the concept of Le Corbusier’s “Radiant city” / “Ville Radieuse”. There is something that is missing in this slogan. Isozaki Arata points out that it is <Soil>...
Julius Shulman  -architectural photo as media-

Julius Shulman -architectural photo as media-

“Good designs are rarely accepted, so we have to sell them.” Julius Shulman , an architectural photographer One of the most famous photographs of Julius Shulman is of the case study house # 22. Built in Hollywood Hills, it is also called Stahl House (1960) designed by architect Pierre koenig.  Spectacle piece that can never...
In our work, we capture the spirit of the modern era and merge it with contemporary technology. The result is something that’s beautiful and timeless. on Instagram

In our work, we capture the spirit of the modern era and merge it with contemporary technology. The result is something that’s beautiful and timeless. on Instagram

Blade runner 2049 - Land, Architecture, Design, City, Memories 2

Blade runner 2049 – Land, Architecture, Design, City, Memories 2

(* Blade Runner 2049, source: https://www.nytimes.com/2017/05/08/movies/blade-runner-2049-trailer.html) Isozaki Arata refers to Mies van der Rohe’s “Lake Shore Drive Apartment” as following (“Sumi-ka Twelfth”, Mai Library Publishing Bureau, 1999). In the hell of a three-dimensional lattice, “You will be creating your own shell in a box that accommodates your life, so the design possibility in Metropolis is...
Wallpaper Bytes: sink your teeth into 2018’s best technology toys

Wallpaper Bytes: sink your teeth into 2018’s best technology toys

zietgeist new product, FSW Floor Stand wood has featured on Wallpaper magazine. In the lifestyle section of wallpaper magazine, article “Bytes: sink your teeth into 2018’s best technology toys” published March 27th, FSW has been featured as “The latest latest-eye catching technology 2018” Article talks about the of how FSW took advantage of recent technology...
Eichler Homes and Steve Jobs

Eichler Homes and Steve Jobs

Eichler Homes and Steve Jobs Steve Jobs praised Eichler Homes (*), in a biography “Steve Jobs” (Walter Isaacson 2011). He is considered to be the house he grew up in Eichler Homes. Eichler Homes is a house built and sold in California from around 1950 by Joseph Eichler. Joseph Eichler has made modern houses designed...
Pollock 's Action Painting and Free Jazz

Pollock ‘s Action Painting and Free Jazz

Action · Painting and Free Jazz ~ “Free Jazz” by Ornette Coleman and pollock work as a jacket Vinyl records are rediscovering its popularity. While listening to heavy sounds that can not be found in digital data is one reason, however also  “jacket love” seems to be another reason. In the era when LP records...
Wabisabi and Modernism ~Wabisabi by Leonard Koren~

Wabisabi and Modernism ~Wabisabi by Leonard Koren~

”Japan was ahead of modernism hundreds of years than the West, in the middle of the Muromachi era(1336 – 1573), it already valued ​​the beauty of simplicity ” (Jun Hara, “White” 2008) The similarity of Japan’s values ​​and modernism which both respects simplicity, is a great concern for Japan who imported modernism. Concerning the eyes...
Delusioning Barcelona Chair

Delusioning Barcelona Chair

There is a chair that changes the air of the room completely by just placing it. The Barcelona chair by Mies van der Rohe is such a chair. Innovative structure and form, elegant and cool. This chair,the top of a modern furniture, has a coolness and loneliness that refuses someone to sit.   (* Barcelona...
Kengo Kuma Exhibition

Kengo Kuma Exhibition

Kengo Kuma Exhibition -Whispering substance dialogue with things- “Kuma no mono”   “The end of architectural desire”, “Losing architecture”, “Natural architecture”, “Anti-object”. By simply tracing the his book title, you can see that the thing that Kengo Kuma aims for consistently. In Kuma’s word it means “I wanted to criticize self-centered and intimidating architecture”. Kuma...
Shogun who found simplicity. Shogun Ashikaga Yoshimasa

Shogun who found simplicity. Shogun Ashikaga Yoshimasa

Genealogy of Simplicity ~ Shogun Ashikaga Yoshimasa ~ In a way, modern design can be a simple design. According to dictionary word “simple” is “condition of less elements”. Simple means that colors, shapes and materials are simple and restrained. Simple is not a monopolist of modernism. Nor is it limited to architecture or product design....
Japan in Architecture : Genealogies of Its Transformation

Japan in Architecture : Genealogies of Its Transformation

Interior space of the National Treasure tea room Tai-an by​​ Sen no Rikyū from “Japan in Architecture : Genealogies of Its Transformation” (April 25-September 17, 2018 @ Mori Art Museum) The architect and architect historian Fujimori Terunobu says the basic strength of Japanese architects in wooden construction.  Contrarily to the Western architecture which developed stone...
Japan in Architecture : 1/3 scale giant model of Kenzo Tange's home

Japan in Architecture : 1/3 scale giant model of Kenzo Tange’s home

Kenzo Tange’s own residence in 1/3 scale giant model. from “Japan in Architecture : Genealogies of Its Transformation” (April 25-September 17, 2018 @ Mori Art Museum). Although huge, it is a model, so the whole house can be seen in a glance rather than seen in the separate photographs, Thus the concept of the building...